From Milan to New York – may the winter fashion season begin

Dolce & Gabbana

Both the winter fashion months January and February have a lot to do with men’s fashion. The top and up and coming designers present their newest collections for the fall/winter season 2018 in the biggest fashion cities of the world. The Flow House will reveal the newest trends that will be taking over the world’s runways.


The New Faces Of Fashion
© Dolce & Gabbana

London 6.- 9. JanuaryThe British capital opens the doors to the fashion season and would like to impress with shows from big labels such as Belstaff, Astrid Andersen and Vivienne Westwood (menswear comeback of the season!). But also smaller brands that are becoming more and more well known, are given a platform at London fashion week. For example Bloor Brother, Martine Rose and SONGZIO will be presenting their newest collections. London’s men’s fashion week stands out because it often steps away from the traditional runway shows and sends out invitations to cocktail parties (with a view of the Thames river of course) with models wearing expensive and high-end fashion pieces.


Florence 10. – 13. JanuaryThere is no other city that stands in for elegant and stylish men’s fashion like Florence. No wonder that this beautiful Italian city is known for being one of the favorites for men’s fashion week. Pitti Uomo is the epitome of a contemporary lifestyle and will being showing what men should wear this winter fashion season. A long list of brands (e.g. Tommy Hilfiger, Diadora, Asics Tiger and Boy London) will be making sure that no one gets bored (it really is almost impossible!). Beside the fashion shows, there will be different events and panel discussions with designers such as Paul Smith or Tim Coppens.


Milan 13. – 17. January From Florence to the fashion capital Milan – the “fashion train” takes everyone directly to Milan. In Milan designers such as Ermenegildo Zegna, Moschino, Fendi, Diesel Black Gold, Versace and many more will be setting the fashion trends during the men’s fall/winter fashion week. The “Settimana della moda” holds international status and is the most important men’s fashion week of the season. It’s no surprise that photographers, journalists and bloggers come from all over the world to get a seat at these spectacular fashion shows.


Paris 18. – 22. JanuaryThe end of January means Paris fashion week: more designers, trendsetters and fashion photographers that will be telling the men’s fashion world what is en vogue. Classic French brands such as Dior, Louis Vuitton and Hèrmes will be opening their doors and are eager to see the fashion critics sitting in the front row, ready to judge the looks coming down the runway. Paris has become a destination for the Asian fashion market as well, e.g. collections from Junya Watanabe and Issey Miyake. Givenchy and Balmain on the other hand are the top choices for Paris fashion week, which has a lot to do with their famous chief designers Riccardo Tisci and Olivier Rousteing. But the Danish flair is another highlight that cannot be overlooked, we can’t wait for Henrik Vibskov.


Berlin 17. – 20. JanuaryThe German capital on the other hand, is strikingly different. In comparison to the Big Four (Milan, Paris, London, New York), Berlin presents not only men’s but also women’s fashion during the same week. Though this is not surprising since Berlin fashion week only began in 2007 and has a different concept than the other cities do. This way, up and coming designers are supported that are looking for a spot in Paris or Milan. Nevertheless, Berlin fashion week is something to look forward to! With exhibits such as Panorama, Show & Order, Bright Tradeshow or Seek, the German capital offers fresh urban fashion. To be able to actively support newcomers, Berlin fashion week award prizes to young designers every year. Veganism has also arrived in the fashion world and so “vegan fashion” is all the talk at Greenshowroom and the Ethical fashion show. A secret insider tip for men’s fashion: the Selvedge Run-exhibit.


New York 30. January – 2. FebruaryLast but not least, men’s fashion week ends with one of the top destinations: New York City. After London started with men’s fashion week, New York followed this past year (finally). For a very long time, Milan and Paris were the only two cities that held separate fashion weeks for men and women. The NYFW wants to give American designers the possibility to present their men’s collections in the homeland, which isn’t an offer to pass up. We are excited to see urban brands such as Modern Society, Bristol, Ocean Rebel and Max N’Chester.


The Flow House  will be reporting from the fashion weeks and making sure you don’t miss out on what these incredible cities have to offer this fashion season. Karim